Bloggle + Resources

Hospitality’s fastest-growing revenue channel is also the one most operators set up once and forget. Here’s how to think about the opportunity you’re sitting on.

Santa is not the only one keeping a list this year. A few small choices decide whether your venue makes the most of the biggest gifting season or leaves easy wins on the table. So we made a list, checked it twice, and rounded up the naughty habits to drop and the deadlines to circle in red.

Toggle gift cards have found another place to spend themselves. They can now be redeemed directly through storekit, named one of Startups 100's most promising UK businesses of 2025, and the order-and-pay platform behind guest experiences at Pizza Pilgrims and Ballie Ballerson.

The numbers are in and they are brilliant. The best bit? They belong to our customers. Here is everything they pulled off, and with the busiest gifting weeks still ahead, how you can get in on it this year.

Getting your gift cards Christmas ready is easier than you think. And the best bit? Most of it can be done right now, while things are calm. So here are our favorite tips to get everything set up, sorted and ready to sell, long before December rolls in.

Right, deep breath. It's August, but this is the one bit of Christmas admin future you will thank present you for. Here are all the key dates for getting your Gift Cards designed, printed and looking glorious in time for the festive selling season.

Well, what a month. July has been an exciting one here at Toggle. We dug into gifting with some brilliant people, welcomed a few lovely new faces, and kept making Toggle even better behind the scenes. Grab a coffee, here is everything that happened this month at Toggle.

We're so excited to be backing Team Marketing, the 900-strong community built for the people behind hospitality marketing! It runs on the same idea we love at Toggle: that generosity is everything. What started as a WhatsApp group in 2020 has grown into a thriving network of marketers, operators, agencies and freelancers, all freely sharing their time and know-how to help each other do their best work. As headline sponsor, our job is a happy one: to put a bit of fuel behind what already works so beautifully!

Most pubs think of gift cards as something they sell. The bigger opportunity is a pot of money already out there, already bought, and looking for somewhere to be spent. Here is how Foodie Favourites lets your pub tap it, with no upfront cost.

Monetary gift cards are easy to forget. Experience gift cards get a date in the diary. Here's how to turn the masterclasses, tastings and events you already run into gift cards that bring new guests through your doors and keep them coming back.

Foodie Favourites puts your pub on the gift card shelves next to brands like Five Guys, Nando's and Wagamama, with no upfront cost and nothing to pay until a card is spent with you. Watch Ross Barringer and David Walsh of Blackhawk Network break down how it works and why it's a genuine new revenue stream for pubs.

Getting your pub onto the gift card shelves at Tesco, Waitrose and John Lewis is more achievable than you might think. Join us on Tuesday 30th June to find out exactly how Foodie Favourites works and how to get your venue listed.

In this webinar, Toggle’s Holly Ritchie is joined by Andre Johnstone of Upside London, one of our Professionals, who grew Wagamama’s gift card programme from £300k to over £3m and took Côte past £2m in just two years. Together they unpack where the real gift card revenue is hiding and how to go after it.

At Toggle, we care deeply about how brands make people feel, and with Candid Hospitality, we’re partnering with a team that’s actively trying to improve the hiring experience for hospitality businesses and candidates alike.

Our penultimate stop on the journey sees Amy chatting through how to thrive on Black Friday.

For our fifth stop on A Christmas Journey, we were joined by Natalie Dunning from our friends at Kitch, to chat through how to use social media to sell gift cards naturally, engage your community, and turn followers into festive spenders.