Pack your bags, Togglers, we’re off on a Christmas Journey.

This year, we’re charting a course through festive prep and sales success. Each stop along the way brings you closer to your destination: a stress-free, sales-soaring Christmas.

As you travel the map, collect all the stamps and uncover postcards packed with festive wisdom, from fulfilment tips to campaign inspiration.

By the time you reach the final stamp, you’ll have mastered the journey and earned yourself a well-deserved festive break.

Your map to the merriest season yet!

1
2
3
4
5
6
7
8
9
10
11
12
Close
Close
Close
Close
Close
Close
Close
Close
Close
Close
Close
Close

Gallery

The journey ahead

Stop 1
Ready for Departure
The journey to a successful Christmas starts here.
We’ll look at key festive dates, setting up your shop for success, and building a strategy.
Oct 29th
10:15am
Stop 2
Season's Greetings
Positioning print & prepping for Black Friday, this session covers how to make your physical offering shine.
Nov 3rd
10am
Stop 3
The Gift Game
We’ll explore festive marketing ideas, promotional offers, and ways to tap into corporate gifting to boost December sales.
Nov 7th
2pm
Stop 4
The Great Bounce Back
Keep the momentum going post-Christmas. Let's dive into gamification and clever campaigns to drive January visits.
Nov 18th
10am
Stop 5
Selling the Season
Learn how to use social media to sell gift cards naturally, engage your community, and turn followers into festive spenders.
Nov 20th
10am
Stop 6
The Final Countdown
Black Friday week is here. Are you ready? Join us for last-minute tactics, email and social push ideas, and proven ways to maximise sales during the biggest shopping weekend of the year.
Nov 24th
2pm
Stop 7
Christmas Eve Energy
The final stretch! We’ll run through last-minute checks and clever ways to keep sales flowing right up to Christmas Day.
Dec 10th
10am

Blog

The Quick Win for Gift Card Sales: Turn the Experiences You Already Run Into Gift Cards

Monetary gift cards are easy to forget. Experience gift cards get a date in the diary. Here's how to turn the masterclasses, tastings and events you already run into gift cards that bring new guests through your doors and keep them coming back.

Learn more
Foodie Favourites: Get Your Pub onto the UK's Biggest Gift Card Shelves | Toggle x Blackhawk Network

Foodie Favourites puts your pub on the gift card shelves next to brands like Five Guys, Nando's and Wagamama, with no upfront cost and nothing to pay until a card is spent with you. Watch Ross Barringer and David Walsh of Blackhawk Network break down how it works and why it's a genuine new revenue stream for pubs.

Learn more
Get Your Pub in Front of Shoppers at Tesco, Waitrose and John Lewis

Getting your pub onto the gift card shelves at Tesco, Waitrose and John Lewis is more achievable than you might think. Join us on Tuesday 30th June to find out exactly how Foodie Favourites works and how to get your venue listed.

Learn more

🎄 Countdown to Christmas 🎄

The magic is almost here!

00
Days
00
Hours
00
Minutes
00
Seconds

Santa's sleigh is getting ready!

Social Media Updates