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Country pub sells £25,000 of gift cards in lockdown month
May 1, 2020
Country pub sells £25,000 of gift cards in lockdown month

The Devonshire Arms sits on the only junction in Middle Handley, a stone-built hamlet that is, in owner John’s words, “10 minutes from everywhere”. Encircled by Chesterfield, Sheffield and their periphery villages, father and daughter John and Alex have built an impressive loyal customer base in their first hospitality business from people in the surrounding areas...

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What happened with gift card sales on Black Friday?
April 12, 2020
What happened with gift card sales on Black Friday?

2019 was our first proper foray into Black Friday. Last year we had just launched the platform and we didn’t have the tools available to run promotions. Looking at the stats, last year the total turnover of our customers in Black Friday week was £761...

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Q&A
February 21, 2020
Q&A

Q&A Time

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We need a Marketing Manager!
January 30, 2020
We need a Marketing Manager!

Airship is a SaaS company based in the iconic Park Hill development overlooking Sheffield centre. We’re a friendly bunch and enjoy what we do, we keep our team informed of progress and recently received investment from the Northern Powerhouse investment fund via Mercia Tech to help get to the next level...

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Gift card sales and trends Christmas 2019
January 19, 2020
Gift card sales and trends Christmas 2019

The sale of pre-sold revenue cards is increasing massively year on year, and grows in importance for businesses throughout the year....

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Hospitality Tech Firm Secures Half-Million-Pound Investment
October 31, 2019
Hospitality Tech Firm Secures Half-Million-Pound Investment

We've got some news! Our great year has been topped off by securing a chunk of investment to enable us to push on with the amazing development plans we have for our two products...

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Toggle’s Top Tips for Maximising Gifting Sales This Christmas
September 19, 2019
Toggle’s Top Tips for Maximising Gifting Sales This Christmas

Christmas is the busiest time of year for the hospitality industry and it’s important that you’re prepped and ready to capitalise on that extra revenue. Selling gift cards and experiences should be up there on your priority list so we’ve put together some of our top tips on how to make sure they fly off the shelf...

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Do More With Limited Availability
August 13, 2019
Do More With Limited Availability

We recently launched a new feature on Toggle and well, we couldn’t find a better name, so here it is: Limited Availability Experiences. This allows you to, rather unsurprisingly, limit the amount of a particular experience that is available for sale...

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How to jump on the experience bandwagon with Toggle. Trust us, it’s not as tricky as it seems.
July 5, 2019
How to jump on the experience bandwagon with Toggle. Trust us, it’s not as tricky as it seems.

So you sell gift cards? That’s great news. Now you’re in the groove of things let’s take it further; let’s talk experiences. What does experience even mean? You might think you’re not the type of business to offer anything other than gift cards, but trust us, it’s actually super easy and you may well be about 90% there anyway...

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How Toggle is working for a single location, an interview with Rafters Co-Owner, Alistair Myers.
June 27, 2019
How Toggle is working for a single location, an interview with Rafters Co-Owner, Alistair Myers.

We recently caught up with Alistair Myers, Co-Owner of Rafters, in their rather beautiful restaurant, tucked away just 10 minutes from Sheffield city centre. Alistair talked us through the importance of offering experiences and why Toggle is making gifting a breeze for their single location...

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PSD2, SCA and Toggle
May 29, 2019
PSD2, SCA and Toggle

The Payment Services Directive (PSD) first came into force across Europe in 2007. It laid out the rules and regulations that would help create a single market for payments.PSD2 is the next iteration of the Payments Service Directive and had to be implemented into national law by 13th January 2018...

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Balance expiry, talk to me
March 26, 2019
Balance expiry, talk to me

It may sound dull, balance expiry, but we’re quite excited about it at Toggle. We know, we know. It’s a big feature we released in March 2019...

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What you need to do to set yourself up selling gift card and experiences
February 21, 2019
What you need to do to set yourself up selling gift card and experiences

It can seem a bit of a daunting task, but it's not so bad. The following four paragraphs are the basic steps...

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Why sell gift cards and experiences?
February 20, 2019
Why sell gift cards and experiences?

People will buy gifts from you because they love your brand and they want the other people to experience it too. Brand. New. Customers. Wow them, keep them, get them back, and they’ll then be buying gifts for their friends too. There’s also the rather large bonus of another opportunity to get some more customer data...

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Selling Gift Cards and Experiences: The Basics
January 3, 2019
Selling Gift Cards and Experiences: The Basics

Great stuff, you’ve done it. You’re all set up and ready to sell gift cards and experiences. You’ve got your webshop, and you and the staff know how to redeem them. Now what? Well, follow these basics to make gift cards fly for your business...

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